Describe a well defined business opportunity, the potential, the market, key customers, the competition and suppliers

This is the recommended structure for My BDP- Coursework

My Business Development plan is on – Whitely Express delivery Dry cleaning services for hotels & homes in London.

Basically, this BDP will focus on providing express dry cleaning services to some hotels and homes (General consumers) in need of dry cleaning with the advantage of having it delivered same or next day. Also, the use of applications (Apps) to keep consumers up-to-date with when their clothes are being washed and ready for pick up or drop off. Vans will be used to deliver to customers. Dry cleaning contracts will be taken from Hotels to supply their dry cleaning needs. The company name for this BDP is Whitely Express Delivery Dry Cleaning services.

Please click this link for better understanding of a Dry cleaning BDP.

https://www.bplans.com/dry_cleaning_home_delivery_business_plan/executive_summary_fc.php

Important Requirements- PLEASE CAREFULLY READ THROUGH THIS DOCUMENT TO GET FULL UNDERSTAND OF WHAT IS REQUIRED. THAK YOU

STRUCTURE AND CONTENT OF THE BUSINESS DEVELOPMENT PLAN

What are the expectations ?

The assessors receiving the plan, have the following expectations : –

• A well structured, well presented, customer focused, coherent plan

• A well defined business opportunity, the potential, the market, key customers, the competition and
suppliers

• Stated assumptions and realistic forecasts

• How business differentiation will be achieved and sustained

• Identifies the risk exposure and how these risks can be mitigated

• The management team and business alliances

• Funding needs, deployment of funds and projected return on investment together with business growth forecasts

THE BUSINESS PLAN OUTLINE FOR A NEW BUSINESS START UP

TITLE PAGE
What follows, is a template which should act as a guide. Modifications, as deemed relevant should be made to achieve the tasks in hand as specified in the business development role brief.

THE EXECUTIVE SUMMARY
The Executive Summary is designed as a precis of the full plan and in some cases would be a stand-alone document sufficient to present the opportunity to those who will provide sources of capital. Greater detail is then presented in the main body of the plan.

The outline contents are as follows : –
• The Business Opportunity
• Current Business Position (if any)
• The Market and Customer Acceptance
• Business Potential
• Strategies for Competitive Advantage
• Revenue and Profit Forecasts
• Capital Required and Timing
• The Team
• The Offerings to the Investor / Lender
• Legal structure and Ownership
• Key Partners (if any)

INDICATIVE CONTENTS PAGE

1. The Industry, Company & Products

2. The Market, Market Analysis & Market Research

3. Cost / Volume / Profit Analysis

4. Marketing Plan

5. Design & Development Plan

6. The Management Team

7. Operations Plan

8. Sustainability

9. Schedule for Implementation

10. Business Contacts

11. Financial Projection

12. Proposed Offer

1. THE INDUSTRY, THE COMPANY AND THE PRODUCT (S)

• The Industry, its location, size & growth rate
• The Company, its location
• The Company formation, history and performance to-date (if any)
• The New Product / Service Concept
• Key Success Factors
• Long term potential

2. THE MARKET, MARKET ANALYSIS AND MARKET RESEARCH

• The Market, size and trends
• Customers by Market Segment
• Buying behaviour
• Competitors
• Established market share and sales projections
• Competitive Positioning
• Value Propositions for Core Customer Groups

3. COST / VOLUME / PROFIT ANALYSIS
• Gross and Operating Margins
• Profit Potential and Duration
• Fixed & Variable Costs
• Break-Even Analysis
• Time to Break-Even
• Time to Positive Cash Flow
• Venture and Working Capital Needs

4. MARKETING PLAN

• Overall Marketing Strategy for market penetration and market development
• Internal, Interactive and External Marketing
• Customer Relationship Management

5. DESIGN AND DEVELOPMENT PLAN
• Development Stages
• Project Planning
• Patents or Intellectual Property Rights
• Development Costs

6. THE MANAGEMENT TEAM
• Organisation Chart
• Key Personnel (credentials in appendix)
• Ownership
• Compensation Plans
• Other Investors

7. OPERATIONS PLAN
• Business Locations
• Supply Chain Management
• Operating Cycle
• Manufacturing Plan
• Facilities & Equipment
• Logistics

8. SUSTAINABILITY
• Critical Success Factors
• Risk Assessment
• Issues for Future Sustainability
• Performance Management
• IT Requirements

9. SCHEDULE FOR IMPLEMENTATION

10. BUSINESS CONTROLS

11. FINANCIAL PROJECTIONS
• Assumptions
• Source and Application of Funds
• Forecasted Income Statements
• Forecasted Balance Sheets
• Forecasted Cash Flow
• Cost Management

12. PROPOSED OFFER (if applicable)
• Financing Required
 Equity Financing
 Debt Financing
• The Offering
• Capitalisation
• Return on Investment
• Prospects for Investors / Lenders

6. VIABILITY

The new business venture will have a final question to be answered by the management team and its financial supporters.

“ IS THIS VIABLE ? ”

The business concept has been designed, tested, assessed, reviewed and has now been planned for.

If the investment required is forthcoming, there remains a personal question to be answered by the potential business owners or the individual entrepreneur

Are you looking for a similar paper or any other quality academic essay? Then look no further. Our research paper writing service is what you require. Our team of experienced writers is on standby to deliver to you an original paper as per your specified instructions with zero plagiarism guaranteed. This is the perfect way you can prepare your own unique academic paper and score the grades you deserve.

Use the order calculator below and get started! Contact our live support team for any assistance or inquiry.

Type of paper Academic level Subject area
Number of pages Paper urgency Cost per page:
 Total: